Superman Stuff
Brandon Routh (Superman) and that Skinny Blonde Girl Hollywood Tried Shoving Down Our Throats A Couple Summers Ago are both on the cover of EW. Routh looks good, but I've got to say, they look less like movie stars and more like WB stars. And really, what's the point of casting a Superman movie if it's simply going to look like Smallville+ at the end of the day?
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In other Supe Stuff...
Here's some cool info culled from a marketing study done on the Superman logo and brand.
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In other Supe Stuff...
Here's some cool info culled from a marketing study done on the Superman logo and brand.
Superman generally is perceived the same across all markets.I think EW gets it right when they write:
Kids and adults see him as the original hero and embodiment of good
Here in the golden age of the superhero flick, there has been no shortage of princes. Spider-Man. Batman. The X-Men. Yet all are mere pretenders to a long-vacant throne. On June 30, 2006, Warner Bros. gives us the return of the king — otherwise known as SupermanYou know, I would seriously support celebrating Superman's birth instead of Jesus' every 12.25. And judging from the above-described marketing report, such a switch would probably work.









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